Careers

Are you a digital advertising specialist ready to take the next step?  We’re looking for a Digital Advertising Manager to join our team and lead the strategy, execution, and optimisation of our paid media activity across Google, Facebook, Instagram, LinkedIn, and more.

What You’ll Do

As our Digital Advertising Manager, you’ll be responsible for the entire digital advertising lifecycle — from creative concept to campaign reporting.

Key Responsibilities:

• Develop and implement multi-channel advertising strategies aligned with business objectives.
• Build, manage, and optimise campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn Ads, and emerging platforms – Including conversion tracking, retargeting and shopping feeds.
• Produce creative assets (ad copy, visuals, video snippets) that engage and convert.
• Monitor campaign performance daily and make data-driven optimisations.
• Provide clear reporting and insights to stakeholders, showing ROI and growth opportunities.
• Stay ahead of industry trends, algorithm updates, and new advertising technologies.

About You

You’ll thrive in this role if you are:

• Experienced in hands-on management of campaigns across Google Ads, Facebook/Instagram, and LinkedIn (3+ years).
• Experienced in implementing conversion tracking using Google Tag manager.
• Have experience with popular website platforms such as WordPress and WebFlow.
• Comfortable creating compelling ad content (copywriting + visuals).
• Analytical and data-driven — confident in pulling insights from Google Analytics, Ads Manager, and reporting dashboards.
• Comfortable presenting to clients in both face to face and online environments.
• A strategic thinker who can balance long-term growth planning with day-to-day optimisation.
• Excellent with attention to detail, and able to follow and contribute to structured SOPs.
• Familiar with Google Merchant Centre and Facebook Catalogue and using these to create effective shopping listings and ad campaigns.
• Organised, self-motivated, and able to manage multiple campaigns simultaneously.

About You

• An OTE of £35,000 – £45,000 including a competitive salary that reflects your experience and bonus structure.
• The opportunity to own digital advertising strategy in a growing business.
• A collaborative, supportive team environment.
• Ongoing professional development and training.
• 31 days holiday including your birthday and bank holidays

How to Apply

If you’re passionate about creating advertising campaigns that drive measurable growth, we’d love to hear from you.

Send your CV and a short cover letter to tim@thewordagency.co.uk

(Senior-level, client-leading role)

Join a business where your marketing experience is truly valued, where you can shape strategy, lead client relationships and see the impact of your work every day. Join a business where you can be commercial, creative and curious – and be recognised for it.

Welcome to The Word.

The Opportunity

We’re looking for an experienced Marketing Account Manager (5+ years) to take the lead on a portfolio of client accounts and drive their marketing performance.

You’ll be the strategic partner and day-to-day lead for a select group of clients across the UK. Working with our director and wider agency team, you’ll:

• Develop clear marketing strategies and annual plans aligned to client business objectives
• Translate these into monthly scopes of work, timelines and budgets
• Lead delivery, measurement and ongoing optimisation of activity

This is a senior, hands-on role: you’ll combine strategic thinking with the ability to roll up your sleeves and execute.

What You’ll Be Doing

You’ll own the planning and delivery of multi-channel marketing for your clients, including:

• Leading on marketing strategy, campaign planning and channel mix
• Creation and management of social media campaigns (organic and paid)
• Writing and editing content for blogs, emails and social media
• Managing content distribution, including website updates (typically WordPress) and email campaigns
• Working with our digital team on web design projects, SEO and PPC
• Supporting the director on integrated advertising campaigns (digital, press, radio and TV)
• Managing and optimising Google Business Profile
• Owning monthly performance reporting, turning data into clear, actionable insights for clients

You’ll be accountable for results and confident discussing what’s working, what isn’t and what needs to change.

About You

You’re a strong, commercially minded marketer who enjoys taking the lead.

• You’re comfortable shaping strategy as well as managing the day-to-day delivery
• You think in terms of objectives, KPIs, ROI and business impact, not just outputs
• You’re confident leading client conversations, challenging thinking and presenting your recommendations
• You’re organised, methodical and happy owning your accounts while collaborating with a small, experienced team
• You thrive in a fast-paced agency environment and enjoy juggling multiple projects
• You must be able to drive and have access to your own vehicle (our office is easily accessible from Hull, Beverley, Market Weighton, Pocklington and surrounding areas)

Personal Skills

• A natural relationship builder – warm, personable and confident with senior stakeholders
• A proactive problem-solver who’s always looking for better, smarter ways to do things
• Comfortable taking the lead – on meetings, plans, briefs and internal collaboration
• Highly organised, able to manage several accounts and projects while keeping on top of the detail
• Strong written and verbal communication skills, with an eye for accuracy and tone

Skills and Experience

• 5+ years’ experience in a marketing role (agency or in-house), including ownership of campaigns and/or accounts
• A degree or Level 5 qualification in marketing (or similar) or 5+ years’ practical experience with a strong portfolio of work
• Proven experience planning and running multi-channel campaigns from strategy to execution and review
• Strong experience with Meta Business Suite (Facebook, Instagram and Ads Manager)
• Hands-on experience running email marketing campaigns (Sendinblue, Mailchimp or similar)
• Experience managing website content via a CMS such as WordPress
• Strong use of analytics and reporting tools – for example:
  • Google Analytics 4 (GA4)
  • Google Search Console (GSC)
  • SEMrush or similar SEO/visibility tools
• Confident interpreting data and making informed, commercially focused decisions
• Strong copywriting skills with excellent attention to detail

What’s In It For You?

Our clients genuinely value what we do – many see us as an extension of their own team (and yes, we often make the Christmas party list!). You’ll be joining a warm, positive and professional agency committed to great ideas and great results.

Benefits:

• A competitive salary that increases as you develop your skills
• Performance related bonuses. We offer a company-wide bonus scheme based on both your individual performance and our overall success against annual targets. When the agency wins, you win too.
• Enjoy 22 days of annual leave, plus bank holidays, including the Christmas holidays – perfect for tailoring your time off to what matters most.
• Take your birthday off, completely on us, and spend it however you choose—with friends, family or simply enjoying some well-deserved downtime.
• Flexible Start & Finish Times. We operate around “core hours”, giving you the freedom to adjust your start and finish times when life happens—ideal for school runs, appointments or those precious family and friend moments.
• Employee of the Moment. Celebrate your hard work and achievements with peer-voted recognition and gift voucher rewards. We love shining a spotlight on our team’s successes.
• Paid Volunteering Day. Take one fully paid day each year to volunteer for a charity, local cause or community project close to your heart.
• Regular Socials. From team lunches and games nights to quizzes, movie nights and the occasional celebratory trip to the pub—we make time to have fun and enjoy each other’s company.
• Employee Referral Scheme. Help us grow our brilliant team and earn a £500 reward when your recommended candidate joins us successfully.
• Client Referral Scheme. Know someone who needs our support? Receive a 10% referral fee on successfully contracted new business you bring in.

Interested in learning more?

Please submit your covering letter and up-to-date CV to:

Tim Watson, Managing Director tim@thewordagency.co.uk

We are looking for a Digital Marketing Executive to work in a small but fast moving and growing agency team.  Working with a range of clients from a variety of sectors this is a role where you can make a huge difference – your ideas will come to life, your skills will be used to the full and you will have the chance to develop new ones!  This is a broad role, where you will plan and execute marketing activity across a range of media platforms including online, social and email.

The Right Person For The Role:
The ideal candidate is creative, enthusiastic, inquisitive, and analytical.  You have a keen eye for detail, are passionate about marketing and probably spend hours reading about the latest trends, soaking up social media best practice and just being inspired by the advertising and marketing world.

Sound like you? Then read to see what would be expected of you in the role.

Responsibilities

• Delivery of pre-agreed client marketing activity
• Development of social strategy
• Proactively manage creation and distribution of social content
• Monitor presence and performance across social media channels, including engaging and reacting to audience and stakeholders
• Create, monitor and optimise paid social media advertising campaigns
• Evaluation and reporting on all campaign performance
• Take a lead on acquisition of content including written, photography, video and user generated content
• Uploading and optimising content on client websites
• Working with the wider team to create and schedule email marketing campaigns
• Account management of clients including face to face meetings to develop plans and present campaign performance

The Skills Needed

• Strong experience running organic social media campaigns
• Excellent attention to detail
• A keen interest in the latest trends in social media
• Experience writing engaging copy
• The confidence to take ownership of own work and responsibilities
• The ability to review and interpret analytics including web and social
• Good experience using industry software / apps including Business Manager, Google Analytics, website CMS, YouTube, LinkedIn, email campaign management software (Mailchimp / Send in Blue etc)
• Excellent communication and people skills
• Strong organizational and time-management abilities
• Creativity and commercial awareness
• Full UK Driving Licence is required with access to own vehicle

Desirable Skills
We would also welcome interest from people with any of the following skills

• Experience of producing short form video content for use on social media
• Video editing or photography experience
• Knowledge of paid digital advertising including social and google.
• A relevant marketing qualification at level 3 or above

Benefits

• Salary: subject to experience
• 22 days holiday plus bank holidays
• Your birthday as an additional paid day’s leave – we don’t believe in working on our birthdays!
• An annual training allowance for personal professional development
• Dedicated weekly opportunity/time to develop new skills
• Standard contributory pension
• Summertime ice-cream and regular team socials!

Ready to join us?
Please submit your covering letter and up-to-date CV to Tim Watson, Managing Director, at tim@thewordagency.co.uk