Careers

Are you a digital advertising specialist ready to take the next step?  We’re looking for a Digital Advertising Manager to join our team and lead the strategy, execution, and optimisation of our paid media activity across Google, Facebook, Instagram, LinkedIn, and more.

What You’ll Do

As our Digital Advertising Manager, you’ll be responsible for the entire digital advertising lifecycle — from creative concept to campaign reporting.

Key Responsibilities:

• Develop and implement multi-channel advertising strategies aligned with business objectives.
• Build, manage, and optimise campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn Ads, and emerging platforms – Including conversion tracking, retargeting and shopping feeds.
• Produce creative assets (ad copy, visuals, video snippets) that engage and convert.
• Monitor campaign performance daily and make data-driven optimisations.
• Provide clear reporting and insights to stakeholders, showing ROI and growth opportunities.
• Stay ahead of industry trends, algorithm updates, and new advertising technologies.

About You

You’ll thrive in this role if you are:

• Experienced in hands-on management of campaigns across Google Ads, Facebook/Instagram, and LinkedIn (3+ years).
• Experienced in implementing conversion tracking using Google Tag manager.
• Have experience with popular website platforms such as WordPress and WebFlow.
• Comfortable creating compelling ad content (copywriting + visuals).
• Analytical and data-driven — confident in pulling insights from Google Analytics, Ads Manager, and reporting dashboards.
• Comfortable presenting to clients in both face to face and online environments.
• A strategic thinker who can balance long-term growth planning with day-to-day optimisation.
• Excellent with attention to detail, and able to follow and contribute to structured SOPs.
• Familiar with Google Merchant Centre and Facebook Catalogue and using these to create effective shopping listings and ad campaigns.
• Organised, self-motivated, and able to manage multiple campaigns simultaneously.

About You

• An OTE of £35,000 – £45,000 including a competitive salary that reflects your experience and bonus structure.
• The opportunity to own digital advertising strategy in a growing business.
• A collaborative, supportive team environment.
• Ongoing professional development and training.
• 31 days holiday including your birthday and bank holidays

How to Apply

If you’re passionate about creating advertising campaigns that drive measurable growth, we’d love to hear from you.

Send your CV and a short cover letter to tim@thewordagency.co.uk

Join a business where every ounce of your marketing experience gets noticed and you can make a huge difference to people and businesses who appreciate you.  Join a business where you can express your creativity, make a big impact, learn and enjoy recognition for your achievements!  Welcome to The Word.

The Opportunity
We are looking for an experienced marketing professional with a broad range of skills to join our small agency team supporting our clients across the UK with all aspects of their marketing activity.

You will be the account manager for a select number of clients and your responsibility will be to work with the client to develop their ongoing marketing strategy, with the support of the wider agency team, then agreeing and actioning a monthly scope of work.

Your monthly delivery for our clients will include:

• Creation and delivery of all social media activity
• Writing content for blogs and emails
• Distribution of content including managing client website content and email campaigns
• Working with our digital team on the creation of websites, search engine optimisation and PPC
• Working with the director on advertising campaigns including digital, press, radio and TV
• Updating Google My Business
• Producing month end reports sharing with clients the impact of our work

The Right Person
What makes this role right for a more experienced person is the need to understand how you are making an impact – not only doing what you do but giving consideration and creativity to ensure the best results possible for our clients.  This role would suit someone who is experienced, organised, methodical and enjoys taking responsibility of their own client work.  You will be supported by an experienced team with collectively over 50 years in advertising and marketing, however the role requires you to work independently to a high standard.  Our office is modern, relaxed and easily accessible from Hull, Beverley, Market Weighton, Pocklington and the surrounding area.  Working in an agency is a fast-paced environment and you should be looking for a place you can be creative and make a real difference.  You must be able to drive and have access to your own vehicle.

Personal Skills

• You are a strong team player and are used to working closely with others
• You instinctively want to find a way to make things better looking to be the best at what you do.
• You are a naturally warm and personable communicator, confident to take the lead with clients, sharing your ideas, experience, and recommendations
• You are highly organised and comfortable working across several projects concurrently and ensuring deadlines are met.

Skills and Experience

• A minimum of 3 years experience in either an agency or internal marketing role.
• A degree or level 5 qualification in marketing or similar, or have 5 years practical experience and a strong portfolio of work delivered.
• Strong experience with Meta Business Suite, Including Facebook, Instagram and Ads Manager
• You have run email marketing campaigns using Send In Blue, Mailchimp or a similar email marketing platform
• Experience managing website content using a CMS such as WordPress
• Strong writing skills with excellent attention to detail
• You understand marketing KPI’s and are familiar with analytics

So what’s in it for you?
To start with our clients love us. You are joining a really well thought of team where we act and feel like an extension to our clients’ businesses – heck most of them invited us to their company Christmas party!  This is a warm, positive and professional business committed to delivering exceptional ideas and results for the businesses we support.

Benefits in this role include:

• Salary: subject to experience
• 22 days holiday plus bank holidays
• Your birthday off as paid leave – we don’t believe in working on our birthdays!
• Casual dress
• An annual training allowance for personal professional development
• Dedicated weekly opportunity/time to develop new skills
• Standard contributory pension
• Summertime ice-cream and regular team socials!

Ready to join us?
Please submit your covering letter and up-to-date CV to Tim Watson, Managing Director, at tim@thewordagency.co.uk

We are looking for a Digital Marketing Executive to work in a small but fast moving and growing agency team.  Working with a range of clients from a variety of sectors this is a role where you can make a huge difference – your ideas will come to life, your skills will be used to the full and you will have the chance to develop new ones!  This is a broad role, where you will plan and execute marketing activity across a range of media platforms including online, social and email.

The Right Person For The Role:
The ideal candidate is creative, enthusiastic, inquisitive, and analytical.  You have a keen eye for detail, are passionate about marketing and probably spend hours reading about the latest trends, soaking up social media best practice and just being inspired by the advertising and marketing world.

Sound like you? Then read to see what would be expected of you in the role.

Responsibilities

• Delivery of pre-agreed client marketing activity
• Development of social strategy
• Proactively manage creation and distribution of social content
• Monitor presence and performance across social media channels, including engaging and reacting to audience and stakeholders
• Create, monitor and optimise paid social media advertising campaigns
• Evaluation and reporting on all campaign performance
• Take a lead on acquisition of content including written, photography, video and user generated content
• Uploading and optimising content on client websites
• Working with the wider team to create and schedule email marketing campaigns
• Account management of clients including face to face meetings to develop plans and present campaign performance

The Skills Needed

• Strong experience running organic social media campaigns
• Excellent attention to detail
• A keen interest in the latest trends in social media
• Experience writing engaging copy
• The confidence to take ownership of own work and responsibilities
• The ability to review and interpret analytics including web and social
• Good experience using industry software / apps including Business Manager, Google Analytics, website CMS, YouTube, LinkedIn, email campaign management software (Mailchimp / Send in Blue etc)
• Excellent communication and people skills
• Strong organizational and time-management abilities
• Creativity and commercial awareness
• Full UK Driving Licence is required with access to own vehicle

Desirable Skills
We would also welcome interest from people with any of the following skills

• Experience of producing short form video content for use on social media
• Video editing or photography experience
• Knowledge of paid digital advertising including social and google.
• A relevant marketing qualification at level 3 or above

Benefits

• Salary: subject to experience
• 22 days holiday plus bank holidays
• Your birthday as an additional paid day’s leave – we don’t believe in working on our birthdays!
• An annual training allowance for personal professional development
• Dedicated weekly opportunity/time to develop new skills
• Standard contributory pension
• Summertime ice-cream and regular team socials!

Ready to join us?
Please submit your covering letter and up-to-date CV to Tim Watson, Managing Director, at tim@thewordagency.co.uk